Stories of women-led initiatives and successes in the P2E space
Stories of women-led initiatives and successes in the P2E space
by Maximilian 02:43pm Jan 21, 2025

The Play-to-Earn (P2E) ecosystem has seen remarkable growth in recent years, and while the space has traditionally been dominated by men, women-led initiatives and successes are increasingly making their mark. Women are not only founding their own projects but also contributing to P2E development in meaningful ways, from game design and community building to governance and blockchain technology. Below are some notable examples of women-led initiatives and successes in the P2E space:
1.Women-led P2E Games and Projects
The “Women of Crypto” Initiative (by Women in Blockchain)
One of the early movements aimed at promoting gender diversity in the blockchain space was the Women of Crypto initiative by Women in Blockchain. This group focuses on empowering and educating women who are interested in cryptocurrency, blockchain technology, and decentralized applications, including P2E games. Through mentorship and workshops, they provide the tools and networks necessary for women to take leadership roles in these ecosystems.
Myco - A Game by Myco Inc. (Founder: Anna Cheng)
Myco is a P2E game founded by Anna Cheng, a female entrepreneur and innovator. The game is centered around a virtual world where players can explore, collect resources, and trade assets. Myco has gained recognition for promoting gender diversity and inclusion in its development process. Cheng’s leadership in combining gaming with blockchain technology has helped establish a community where women have the opportunity to engage in P2E gaming without the typical gender bias or exclusion that often accompanies tech-heavy industries.
2. Women in NFT and Token Design
Bored Ape Yacht Club (BAYC) & Women’s Presence
While the Bored Ape Yacht Club (BAYC) itself is not a female-led initiative, women have been instrumental in its success. Many women creators, collectors, and community leaders have become prominent figures within the BAYC ecosystem. Notably, Sandy Carter, Senior Vice President at Unstoppable Domains, has actively supported female inclusion in the NFT space, including collaborations with BAYC and other top NFT projects to ensure that women have opportunities to create, own, and trade NFTs in the gaming world.
The Women of NFT Collective (Founder: Lily, @NFT_Goddess)
The Women of NFT Collective is a prominent community that encourages women’s participation in the NFT and P2E spaces, helping them gain visibility and support for their projects. The founder, Lily (@NFT_Goddess), is dedicated to ensuring that women have a voice in the rapidly growing NFT and P2E ecosystem. Her collective hosts educational events, social media campaigns, and networking opportunities designed to empower women creators and gamers.
3. Blockchain and P2E Governance
Rei Inoue – Co-founder of Sorare
Sorare, a fantasy football platform based on blockchain, is one of the most successful P2E projects in the world. Rei Inoue, a key figure in Sorare’s development, has been instrumental in the game’s success and its push toward decentralized governance. The platform enables players to purchase, sell, and trade blockchain-based football cards. Inoue’s leadership in the expansion of Sorare’s features and governance mechanisms has helped ensure that women and underrepresented communities are given a fair platform to participate in this lucrative ecosystem.
4. P2E Educational Platforms and Women Empowerment
"SheFi" - Women-led DeFi Education Platform
SheFi is an educational platform that focuses on empowering women through decentralized finance (DeFi) and blockchain education. Founded by Tatiana Koffman, SheFi provides learning resources about blockchain and DeFi, aiming to teach women how to navigate and participate in these spaces. While not exclusively focused on P2E, SheFi often integrates Play-to-Earn principles in its curriculum to introduce female participants to the world of gaming, NFTs, and P2E.
Feminist Financial Freedom in the Metaverse
Several women have started to create platforms and communities that bridge financial empowerment with the virtual economy. Women in Crypto and Feminist Financial Freedom are platforms dedicated to educating and empowering women by teaching them about Web3, NFTs, and P2E. They provide resources and initiatives to help women leverage the P2E ecosystem for personal financial growth, ownership, and active participation.
5. Inclusive Communities and Platforms for Women in P2E
GamerGirl - Building Safe Spaces for Women Gamers
The GamerGirl initiative, led by a team of women gamers, has been working towards creating inclusive gaming environments, including within P2E ecosystems. The project’s focus is on building safe spaces for female gamers to thrive, providing tools and platforms where women are both respected and represented. They hold meetups, support groups, and workshops to ensure women’s voices are heard within gaming communities and blockchain ecosystems.
6. Empowering Female P2E Creators via DAOs
The DAO of Women-led Projects in P2E
Decentralized Autonomous Organizations (DAOs) are helping to level the playing field for women in P2E ecosystems. Women-led DAOs (such as Women in Web3 and The DAO of Sisterhood) are growing in popularity as they provide women with opportunities for leadership, voting rights, and ownership of the projects they participate in. These DAOs are focused on ensuring that women can actively shape the future of blockchain-based games, NFTs, and token economies, while receiving equitable rewards for their contributions.
7. Women’s Economic Success in P2E Games
Success Stories from Women Players in Axie Infinity
Axie Infinity is one of the most well-known P2E games, and its success has had a significant impact on the lives of women in developing countries, particularly in Southeast Asia. Female players have found success in earning income by breeding, trading, and battling Axies. Women have been able to leverage P2E mechanics in a way that provides financial independence and economic empowerment. Stories from countries like the Philippines show how women have not only participated in Axie Infinity but have also become top-tier players and key influencers in the game’s community.
Conclusion
Women are increasingly shaping the future of the P2E ecosystem, whether through leading projects, creating innovative games, or ensuring that women have access to the economic opportunities this space offers. The women-led initiatives mentioned here highlight a growing trend of empowerment, education, and inclusivity within the P2E world, and these success stories are laying the foundation for more female participation and leadership in the future of blockchain and gaming. As these efforts continue, we can expect even more women to enter the P2E space, breaking down barriers and forging new paths for others to follow.
